Business & Finance
Electric pickup sales fall 53% as automakers retreat from full-size trucks
Business Insider reports that six tracked EV pickups sold about 32,500 units through September, and Tesla said it will discontinue the Cybertruck.
The short version
- Cox Automotive data shows six tracked EV pickups sold about 32,500 units through September, down 53%.[Business Insider]
- Automakers have booked large write-downs, including about $11 billion at GM and $26 billion at Stellantis.[Business Insider]
- Tesla said it will discontinue the Cybertruck, and Ford ended its electric pickup with a $19.5 billion charge.[Business Insider]
- Reporting rests on Business Insider alone, and the Cox sales figures cover only six tracked models.[Business Insider]
Key facts
- Cox Automotive data shows six tracked EV pickups sold about 32,500 units through September, down 53% from the same period last year.[Business Insider]
- GM has paid nearly $11 billion in write-downs since 2025 as it has slowed its EV production pace.[Business Insider]
- Ford discontinued its electric pickup and recorded a $19.5 billion charge.[Business Insider]
- Stellantis paid $26 billion in write-downs after the Ram REV never reached production.[Business Insider]
- Tesla said it will discontinue the Cybertruck.[Business Insider]
What remains uncertain
- This story rests on a single outlet, Business Insider, and the figures have not been independently verified in this desk's sources.[Business Insider]
- The sales figures cover only the six EV pickup models Cox Automotive tracks, not the broader market.[Business Insider]
- Beyond Tesla's announcement, details of the Cybertruck discontinuation such as production timing are not established in the available reporting.[Business Insider]
Sources
Outlet counts describe coverage, not independent confirmation. Reports may share a wire service or original source.