Business & Finance
Bent Pixels appoints former Studio71 executive Joseph Marchese to lead creator strategy
The digital creator firm named Marchese as executive vice president to expand its business opportunities and support services for brands and online talent.
The short version
- Joseph Marchese has joined digital media network Bent Pixels as executive vice president of creator strategy and business.
- Marchese departs Studio71 after a 12-year tenure, where he worked across partner relations, talent management, and executive leadership.
- Bent Pixels aims to leverage the hire alongside recent acquisitions to expand commercial services for its roster of over 850 creators.
Key facts
- Bent Pixels appointed Joseph Marchese as executive vice president of creator strategy and business.[Variety]
- Marchese joined Studio71 in 2014 and spent 12 years at the company rising to executive vice president before the firm was recently acquired by Fixated.[Variety]
- Bent Pixels represents more than 850 creators across platforms including YouTube, Snapchat, Facebook, and Instagram.[Variety]
- In March, Bent Pixels acquired Sunny State Agency to add short-form video distribution capabilities.[Variety]
- Bent Pixels reports reaching 50.2 million monthly unique visitors across social channels and generating 1.2 billion minutes viewed on connected TV streaming platforms.[Variety]