Technology
iRobot launches new Roomba models under new owner Picea Robotics
The company introduced two robot vacuum and mop combos ahead of IFA in Berlin, marking its first major trade show since emerging from bankruptcy.
The short version
- iRobot introduced the $1,199 Roomba Max 875 Combo flagship and the $899 Roomba Plus 678 Combo.
- Both models include a new carpet-sealing vacuum feature called SealForce and are available for purchase online.
- This release marks the brand's first major product rollout under Picea Robotics, which acquired the company following bankruptcy in January.
Key facts
- iRobot announced the Roomba Max 875 Combo robot vacuum and mop priced at $1,199 alongside the Roomba Plus 678 Combo priced at $899.[The Verge]
- Both devices incorporate a new sealing feature marketed as SealForce and went on sale on irobot.com.[The Verge]
- The products are scheduled to be showcased at the IFA tech trade show in Berlin.[The Verge]
- Contract manufacturer Picea Robotics acquired iRobot out of bankruptcy in January.[The Verge]