Technology
The Pokémon Company, Google, and Fitbit announce $129 special-edition fitness tracker
The co-branded Fitbit Air syncs with the Pokémon Sleep app to track daytime activity and sleep metrics ahead of a September release.
The short version
- The Pokémon Company, Google, and Fitbit have introduced a $129 special-edition Fitbit Air device featuring Pokémon-themed band designs and packaging.
- The wearable syncs with the Pokémon Sleep and Google Health apps to track heart rate, activity, and sleep quality.
- The device is available for preorder and is scheduled to begin shipping on September 15.
Key facts
- The Pokémon Company partnered with Google and Fitbit to launch a $129 special-edition Fitbit Air fitness tracker.[CNET]
- The price includes a themed wristband, packaging featuring Pokémon artwork, an in-game code for Pokémon Sleep, and a three-month trial of Google Health Premium.[CNET]
- The special-edition tracker costs $30 more than the standard Fitbit Air, and Google confirmed the themed wristband will not be sold separately.[CNET]
- The device syncs with both Google Health and Pokémon Sleep, expanding wearable options beyond relying solely on a smartphone or the previous Pokémon Go Plus accessory.[CNET]
- Preorders opened online, at the Google Store, and at Target, with shipments scheduled to start on September 15.[CNET]