Business & Finance
DAZN agrees to acquire commercial sports distributor EverPass Media
The deal gives the sports streaming platform commercial distribution rights for NFL Sunday Ticket and other live events in U.S. venues.
The short version
- DAZN reached an agreement to acquire EverPass Media, a service that distributes live sports to commercial venues like bars and hotels.
- The acquisition includes commercial rights to NFL Sunday Ticket and streaming content from outlets including Netflix, Peacock, and Apple.
- EverPass investors, including the NFL's 32 Equity, RedBird Capital Partners, and TKO Group Holdings, will become minority shareholders in DAZN.
- EverPass will be rebranded as DAZN for Business under the leadership of current CEO Alex Kaplan, with no disruption expected for current customers.
Key facts
- DAZN announced an agreement to acquire EverPass Media, expanding its U.S. footprint and commercial sports distribution capacity.[The Hollywood Reporter · Variety]
- The transaction grants DAZN the commercial distribution arm for NFL Sunday Ticket as well as streaming partnerships with Apple, Netflix, Paramount, and Peacock.[The Hollywood Reporter · Variety]
- EverPass investors RedBird Capital Partners, TKO Group Holdings, and the NFL's investment unit 32 Equity will receive minority stakes in DAZN as part of the agreement.[The Hollywood Reporter · Variety]
- Following the acquisition, EverPass will be renamed DAZN for Business, and EverPass CEO Alex Kaplan will continue to lead the unit.[Variety]
- Existing EverPass customers will experience no disruption in service as a result of the deal.[Variety]
What remains uncertain
- The financial terms of the acquisition were not publicly disclosed.[The Hollywood Reporter · Variety]
Sources
- DAZN Buys EverPass Media in Commercial Sports Rights PushThe Hollywood Reporter metered
- DAZN Will Acquire EverPass in Bid to Expand NFL Sunday TicketVariety metered