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Chris Hansen buys preshow ads for screenings of A24 film 'Primetime'

The former television host purchased advertising space ahead of theatrical screenings for the upcoming film featuring a character inspired by him.

The short version

  • Chris Hansen has purchased preshow advertisement slots for every screen showing A24's upcoming movie 'Primetime'.
  • The film stars Robert Pattinson playing a character based on Hansen and depicts televised sting operations targeting suspected predators.
  • Hansen declined an advance screening after refusing to sign a release waiving legal rights against A24, and sources indicate he is consulting attorneys.

Key facts

  • Chris Hansen secured preshow ad spots across every screen scheduled to show the A24 movie 'Primetime'.[The Hollywood Reporter]
  • The ad promotes Hansen's true-crime streaming network, TruBlu, and features a kitchen backdrop alongside a variation of his traditional catchphrase.[The Hollywood Reporter]
  • Hansen declined an offer to view the movie early because the host studio required an agreement preventing him from pursuing legal action against A24.[The Hollywood Reporter]
  • Sources state that Hansen is currently seeking legal advice to evaluate potential options once the film is released.[The Hollywood Reporter]
  • 'Primetime' is directed by Lance Oppenheim, stars Robert Pattinson, and is based on Luke Dittrich's 2007 Esquire report regarding a Texas prosecutor who died by suicide following a televised sting.[The Hollywood Reporter]
  • The movie is scheduled to premiere Sept. 5 at the Venice International Film Festival before opening in theaters on Sept. 25.[The Hollywood Reporter]

What remains uncertain

  • It remains unknown whether Hansen will file a lawsuit against A24 following the theatrical debut of 'Primetime'.[The Hollywood Reporter]

Sources